Name: Recraft
Price: 12.0 USD

What Recraft makes and what you get

Images & illustrations Logos & branding Product photos Short-form video

✓ Model choice
✓ Commercial use
– No watermark (free)
✓ API
✓ Official MCP server
– MCP client
– Agent Skills
– Brand kit
✓ Teams
– Content Credentials
✓ Mobile app
– 20+ languages

Features and rights come from Recraft's own pricing and terms pages; check them before you publish commercially. Compare commercial use and watermarks across apps.

AI models inside Recraft

All 13 →

Models you can pick when you generate in Recraft, from the vendor's documentation. Compare every app on the model map.

MiniMax H3 (Hailuo 3.0)

What is Recraft?

What it is

Recraft is an AI design tool built by a London/San Francisco team around its own Recraft models, now at V4.1. Its strength is design work: vector (SVG) illustrations, icons, logos, mockups and brand-consistent image sets. Recraft Studio also runs external image and video models, and there are plugins for Figma, Framer, Google Docs and Slides.

Key features

Raster and true vector (SVG) generation, plus vectorizing existing images
Custom styles and color palettes for consistent brand imagery
Editing tools: modify/erase region, background removal and replacement, inpainting, outpainting, upscaling
Mockup generator and frames for product and merch visuals
Video generation with external models inside Recraft Studio
API (V2 to V4.1 models), MCP server, plugins and mobile apps

Models inside

Recraft's own V2, V3, V4 and V4.1. External image models include Nano Banana, FLUX, Ideogram, GPT Image, HiDream, Imagen, Qwen Image, Seedream and Grok Image. External video models include Veo, Kling, Seedance, PixVerse, Hailuo, Wan, Luma Ray and Grok Video.

Pricing and rights

The free plan gives limited daily credits, three uploads a day and up to two images per prompt. Recraft owns free-plan images: they are public in the community gallery and are not licensed for commercial use. Basic costs $12 a month ($10 billed yearly) for 1,000 credits. Pro starts at $20 a month ($16 yearly) for 2,000 credits and goes up to $160 for 16,000. Teams start at $22 per seat. Paid plans give private images and full ownership with commercial rights to what you generate while subscribed, and you keep those rights after cancelling. Monthly credits do not roll over, while top-up packs never expire. The API is billed separately in prepaid units.

Who it is for

Brand and graphic designers, print-on-demand sellers and marketers who need editable vectors, icons and on-brand image series rather than one-off art.

Verdict

Recraft stands out for vector output and style consistency, and adding external models makes it a capable all-round studio. The free plan is only for testing, since Recraft owns those images, and heavy use of external models burns credits.

image-generation vector svg brand-design multi-model

Recraft pricing

Free plan, paid from $12/mo. Prices and credit allowances change often, so confirm on the official pricing page. See every AI content app's pricing side by side.