Kapwing vs Submagic (2026): Which AI Tool Is Better?
Both are popular AI video editors. Here is how Kapwing and Submagic stack up on price, strengths and weaknesses, and which one we would pick.
Kapwing
Collaborative browser video editor with subtitles, dubbing and AI model studio
8.0 /10
Pricing: Free plan, paid from $24/mo
Pros
- Real-time collaboration in the browser
- Subtitles, translation and dubbing in one editor
- Model studio with Veo, Kling, Seedance, Nano Banana, Seedream, Lyria
- Annual Pro plan is $16/month
Cons
- Free exports are watermarked, 720p and max 4 minutes
- Only 50 dubbing minutes on Pro
- One credit pool for subtitles, dubbing and generation
- Browser editing slows on long, heavy projects
Submagic
Styled auto captions, B-roll and clips for short-form video in one click
7.6 /10
Pricing: Paid from $19/mo
Pros
- Trend-style animated captions with little effort
- Automatic B-roll, zooms and silence removal
- No watermark on paid plans
- API and direct social publishing
Cons
- Per-video limits: 2-minute cap on Starter
- Starter exports max 1080p/30fps
- Auto B-roll can look generic
- No permanent free plan
Kapwing vs Submagic at a glance
| Kapwing | Submagic | |
|---|---|---|
| Editor score | 8.0 / 10 | 7.6 / 10 |
| Pricing model | Freemium | Paid |
| Starting price | $24/mo | $19/mo |
| Reader upvotes | 0 | 0 |
| Best for | online-editor, collaboration, subtitles | captions, short-form, b-roll |
| Model choice | Yes | No |
| Commercial use | No | No |
| No watermark (free) | No | No |
| API | No | Yes |
| Official MCP server | No | No |
| MCP client | No | No |
| Agent Skills | No | No |
| Brand kit | No | No |
| Teams | Yes | No |
| Content Credentials | No | No |
| Mobile app | No | No |
| 20+ languages | No | Yes |
| Makes | Short-form video, Captions & transcripts, Dubbing & translation, Video ads & UGC | Short-form video, Captions & transcripts, Video ads & UGC, Avatar & talking-head video |
| AI models inside | 9 | 0 |
Our pick
Kapwing edges it with a score of 8.0 versus 7.6. Kapwing is the better fit if you value: real-time collaboration in the browser, subtitles, translation and dubbing in one editor. Choose Submagic instead if you need: trend-style animated captions with little effort, automatic b-roll, zooms and silence removal.
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