Synthesia Freemium

What it is

Synthesia is a London-based AI video platform for business video. You type a script, pick a stock or personal avatar and a voice, and get a presenter-led video without filming. It is used mainly for training, onboarding, product explainers and internal communications, and it now includes AI dubbing of uploaded videos.

Key features

• 125+ stock avatars on Starter, 180+ on Creator and 240+ on Enterprise
• Personal avatars of yourself (3 on Creator, unlimited on Enterprise) and $1,000/year studio avatars
• 160+ languages and voices, voice cloning and AI dubbing with lip sync
• AI Video Assistant, templates, PowerPoint import and an AI screen recorder
• Interactive videos with CTAs, branching and quizzes, and SCORM export on Enterprise
• Brand kits, a multilingual video player, a public API and a dubbing API
• SOC 2 and GDPR compliance

Models inside

Synthesia's own avatar and voice models. The pricing page doesn't name any third-party generative models (AI video assets are included but their model isn't named).

Pricing and rights

As of September 2026: Basic is free with 10 minutes of video a month and 9 avatars, but downloading videos and removing the Synthesia logo require a paid plan. Starter is $29/month ($18 billed yearly, $264/year) for 120 minutes of video a year. Creator is $89/month ($64 yearly) for 360 minutes, 5 personal avatars and the API. Enterprise has unlimited minutes. Unused minutes don't roll over. Synthesia says it enforces consent requirements for avatars and labels content under the EU AI Act, and its moderation runs on every plan.

Who it is for

L&D teams, HR, sales enablement and product marketing teams that produce lots of multilingual talking-head videos.

Verdict

Synthesia is a mature, compliance-minded choice for corporate avatar video, and yearly prices are now much lower. Minute caps are tight on Starter, downloads need a paid plan, and the avatars are built for presenting, not for cinematic or creator-style content.