Frase Paid

What it is

Frase is a US-built SEO content platform that started as a research-and-brief tool and has grown into an end-to-end workflow: SERP research, content briefs, AI article drafting, content audits, AI-search ("AI visibility") monitoring and even a hosted FraseCMS for publishing. Output is long-form SEO articles and briefs.

Key features

• SERP research and automatic content briefs from top-ranking pages
• AI article generation with per-plan article allowances
• Page audits (50 to 1,000 audit pages depending on plan)
• AI visibility tracking across Claude, ChatGPT, Gemini and Perplexity
• FraseCMS hosting add-on (free tier up to 100,000 page views a month)
• Pay-as-you-go overage for extra articles, audit pages and AI prompts on Professional and Scale

Models inside

Frase names Claude, ChatGPT, Gemini and Perplexity on its pricing page, but in the context of monitoring AI-search visibility. It does not document which model drafts your articles or let you choose one, so no generation models are listed.

Pricing and rights

Starter $49/mo or $39/mo billed annually (10 articles, 50 audit pages, 1 seat, 1 site); Professional $129/mo ($103 annually; 40 articles, 3 seats, 5 sites); Scale $299/mo ($239 annually; 100 articles, 5 seats, 10 domains); Enterprise is custom. Every plan has a 7-day free trial with no credit card. Starter has hard limits; higher plans can buy overage ($5/$4 per extra article). The pricing page does not address output ownership, so check the terms before reselling drafts.

Who it is for

Small SEO teams and agencies that want research, briefs, drafting and AI-search monitoring in one tool, and site owners happy to host content on Frase's own CMS.

Verdict

Frase is good value for brief-driven SEO writing and now covers AI-search visibility as well. Article allowances are tight on Starter, and hosting your blog on a vendor's CMS adds lock-in, so weigh that before moving content there.